App-managed discounts” in Shopify refers to discounts that are created and managed by a third-party app, rather than directly within Shopify’s native discount settings. When an app, like Upsell AOV Conversion Bundles, manages discounts, it’s able to apply special pricing or discount offers automatically within the checkout flow. Here’s what this typically involves:
Automated Discounts in Upsells and Cross-sells:
Apps like Upsell AOV Conversion Bundles can automatically apply discounts when a customer accepts an upsell or cross-sell offer. These discounts are managed by the app instead of Shopify's built-in discount settings.
Unique Discounting Rules:
Some apps can set up conditional discounts or bundle discounts that aren’t natively available in Shopify’s discount section. For example, Upsell AOV Conversion Bundles may offer a 10% discount if a customer buys two related items together, but only apply it when the upsell is accepted.
Discount Tracking and Reporting:
App-managed discounts are typically tracked within the app’s analytics. You can monitor how often these discounts are accepted and their impact on sales, allowing for more targeted discount strategies.
Separate from Shopify’s Native Discount System:
Since these discounts are controlled by the app, they don’t interfere with Shopify’s built-in discounts. Customers can often still apply discount codes at checkout, even with app-managed discounts active on certain items.
In summary, “app-managed discounts” are discounts controlled by third-party apps to give you flexibility in setting up targeted offers and unique pricing strategies that enhance the shopping experience.
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